Speedware Store
Speedware Store is an electronic commerce package designed for companies to bring their business to the Internet easily. This is a complete Internet application containing both the back office transaction processing and the front end user interface. With the Store there is no requirement to have an HTML authoring tool to create the storefront since the store can be created through its point and click interface. This solution can be tailored for business to business purchasing, Intranet requisitioning and retail shopping. Save time in getting to the Web Speedware Store minimizes the time and effort required to put your business on the Web. The application is accessible via a web browser for both the initial set up and ongoing maintenance. Layout and data configuration are dynamically updated through a point and click interface, without programming. The sales and marketing department can set up and maintain it. The Store includes facilities to import existing data from corporate databases and export Store information to the companyÆs existing systems. The import and export features also simplify porting the store to other platforms. Historically the applications debate has been "Buy?" or "Build?". The Store saves you months of development and gives you the option to choose both. Use the application as it exists, or customize it using Speedware Autobahn technology.	Maximize international sales opportunities Customers have 24 hour access to your store, where they can browse and research your products. They no longer have to call to speak with a sales representative about current product information. Multiple search methods help them find the products they are looking for. The Store can provide as much information as required by linking the product to other information sources. Powerful, easy to set up and maintain You define your business rules, and the Store dynamically creates the purchasing environment depending on these selections. You can personalize the store, enhance the customerÆs experience and encourage them to return to your store. Speedware Store is a pre-packaged WWW application solution powered by Speedware Autobahn, the most effective development environment for Web-based Intranet/ Internet applications. Like its underlying technology, the StoreÆs greatest advantage is that the information presented to customers is dynamic. Menu icons (bottom of screen) help customers navigate easily through the store. Keyword search (top of screen) locate products quickly, and custom selection fields (middle of screen) categorize products and narrow down searches.